Exhibitions 3.0 Framework
AMR International is delighted to release Exhibitions 3.0 – a whitepaper to help organizers adapt and succeed in these new market conditions. It builds on from our original and widely adopted Exhibitions 2.0 toolbox and Community Catalyst concept.
Exhibitions 3.0 is a new framework and series of steps that enables organizers to secure longevity for their brands through improved customer relationships. It includes honing a future vision, or ‘North Star’, combined with new metrics and measures of customer success linked to it.
Download this white paper to learn how Exhibitions 3.0 is all about customer closeness and using data, technology and insight to generate valuable connections across both physical and online channels.
Many of the organizations we are working with call this digital transformation, but we call it Exhibitions 3.0. This is more than digital, which should simply be endemic.
To instantly download a copy of the Exhibitions 3.0 whitepaper, please provide us with your contact details by filling in the form below.
To discuss further, please contact Florent Jarry, Head of AMR’s Global Events Ecosystem & Technology Practice.