22 January 2021
In response to market demand, AMR International has just launched its exhibition recovery tracker for organisers and investors.
This new initiative provides a monthly quantitative view of how face-to-face exhibition activity is recovering across 15* major exhibition markets, by comparing it to pre-COVID event activity.
As Florent Jarry, Head of AMR’s Global Events Practice explains, “The recovery of face-to-face exhibitions in 2021 will vary considerably by country and organiser. We found speaking with organisers and investors there was a gap in how to pinpoint recovery movements within the exhibitions industry.”
“Developed by AMR’s Globex team, the tracker will help ensure there is consistent monitoring and reliable data available. Therefore, enabling users to develop a forward-looking view on how, where, and at what speed exhibitions will return.”
The AMR Exhibition Recovery Tracker is accessed via an online, interactive dashboard. Users are given the flexibility to toggle a vast range of data ‘cuts’, with the power to generate many different levels of analysis – all tailored to a user’s specific needs. The initiative is available on a 12-month subscription.
UFI members receive a 20% discount. To find out more visit: www.amrinternational.com/tracker
*The 15 countries covered in the tracker are: Brazil, China, France, Germany, Gulf Cooperation Council, Hong Kong, India, Indonesia, Italy, Mexico, Malaysia, Russia, Singapore, UK, and USA
About AMR International
For over 30 years, AMR International has developed unparalleled experience in the events industry. Today, as the events industry accelerates along its evolutionary path, AMR’s mission is to act as a guide for organisations seeking to navigate this change. AMR supports all facets of strategy, event lifecycle, data and digital, operational and transaction support. AMR is also a regular advisor to financial investors in the events industry, providing strategic M&A support in emerging and mature markets. AMR has offices in London, New York, Paris and New Delhi, as well as on-the-ground experience in more than 30 countries.
For all media enquires, contact AMR’s Marketing Manager, Gail Appleby